"Today I got a lot out of this setup I think it confirmed some things that I knew, but it also provided me clarity on a few others. My assumption was that you couldn't tell a great story in 90 to 180 seconds it will take longer, but learning that it is possible to do so, is a big take out from my point of view. The messages that you landed that assertions do not sell, a story lands the message and that you can have hard facts told in an interesting manner which generate an emotion and I think that to me is the ‘Aha’ moment."
Nitin Paranjpe
Chief People & Transformation Officer, Unilever
“A lot of my communication perhaps stopped at fact and context, but I think laddering that up and leading that up to emotion which I think everybody has, I think is a bit of a revelation. I think these workshops are evenings well spent!”
Sangita Pendurkar
Chief Executive Officer, Pantaloons at Aditya Birla Group