People do not buy goods and services. They buy relations, stories and magic – Seth Godin. Relations, stories and magic = experiences. People buy experiences not products. This anecdote from Prakash Iyer drives home the same point. Listen on! For more #storiesatwork do subscribe to our YouTube channel which has two playlists – #StoryBank and #LeaderSpeak. With nearly 80 stories. See you next week. #Storytelling #BusinessStorytelling To download and share join the Telegram Channel Link https://t.me/SWI_TG or WhatsApp group link https://bit.ly/SAW_WA_10
