Would you like a 20% increase in sales ?
“The top 20% of my team outsells the others by a large margin. All of
“The top 20% of my team outsells the others by a large margin. All of
Arguments don’t work. The standard approach to changing people’s minds is to find and communicate
Stories based on something that actually happened in the past are usually more powerful than
Make case studies interesting to read, easy to recall and effortless to retell by introducing
How to make your pitch credible, viable and persuasive enough for someone to believe in
Narratives are much more memorable than bullet points on a PowerPoint slide when trying to
No amount of presentations, speeches, oaths, leaflets, banners, posters or screensavers can get messages across
How to introduce yourself so that you stand out and are remembered for the values
Storytelling is useful only for entertainment is a myth. Because when implemented, storytelling is an